What are the benefits of networking?

Networking boosts business relationships, career development, and confidence. There are various opportunities to build your professional network, including networking events, industry events, conferences, trade shows, social groups, networking sites, and professional organizations. Additionally, connecting with former classmates, professors, coworkers, and supervisors can help expand your network. Another opportunity is to grow your network virtually by…

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What is networking?

Networking is essential to professional development and is crucial for advancing your career and/or business. It allows you to connect with people, both virtually and in-person, in your industry, organization, community or group to learn about new opportunities and establish relationships with others who may be able to help you now or in the future.…

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7 Top Ways to Show Appreciation to Customers

Have you ever heard these expressions? “People want to know, like and trust you before they commit to your business.” “A happy and satisfied customer will tell one or two friends about their positive experience, but an unhappy customer will tell endless amounts of their friends for years to come.” “If you want your customer…

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7 Top Tips to Get Creative with Offline Marketing

When you own a business, you often resemble a very skilled “plate spinner” – keeping all your “plates” safe while continuing to “spin” without issue. And in today’s world, a business owner is often “expected” to be available 24/7 because the online world never sleeps. The marketing bar keeps getting raised almost every day, and…

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Why should Small Businesses send Holiday cards

Even if you are in the bah-humbug camp this holiday season, it’s important to mail, not email, greeting cards out to your clients this Christmas. Some say it’s old-fashioned to mail out holiday cards from your small business, but I beg to differ, and here are a few reasons why. Everyone loves getting a card…

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